March 10, 2009 | Categories: Clients
Fresh Direct, one of the UK's major fresh fruit and vegetable suppliers to the Food Service sector, has boosted its customer service levels through the smart application of Paragon Software Systems' Multi Depot routing, scheduling and transport optimisation solution. Paragon provides a strategic planning tool to underpin the company's aim of delivering consistent top quality service through on time deliveries of pristine produce to all of its customers, regardless of where they are situated throughout the UK.
By using the software to model the ideal fresh food delivery solution for its customers in fine detail, Fresh Direct is able to optimise its resources and services. The additional benefit of this accurate planning is improved efficiencies for both Fresh Direct and its customers, including better management of the company's carbon footprint.
Fresh Direct makes more than 10,000 deliveries a week from its 6 regional depots that serve catering businesses across the UK – these include pubs and restaurants, hotel groups, premium retail, colleges, conference centres and event organisers. The depots are located in Bicester, Cambridge, Evesham, Manchester, Skelmersdale and Glasgow.
The company's fleet ranges from 1.2 tonne local delivery vans to 44 tonne tractor and trailer units, as well as dedicated rapid response vehicles for urgent deliveries. With Paragon the company can accurately plan the ideal route from the appropriate depot and choose the most efficient vehicle for each delivery to meet the customer's specific requirements.
"We work very closely with our customers to ensure that we provide the best delivery option for their individual business model. In order for them to meet their own customer's expectations, we must provide on time deliveries as well as provide short life span products that are in perfect condition. Our goal is to meet this requirement consistently. Our investment in the Paragon technology means that we can achieve this and at the same time reduce the number of trips we make through better utilisation of vehicles and by using the most suitable depot. The system gives us a base line from which we can view our performance and provides the control we need to achieve a dependable high quality service," says Nick Allen, Head of Logistics, Fresh Direct.
Notes to Editors:
Paragon Software Systems is a market leader in transport optimisation with over 1,500 routing and scheduling systems installed in more than 33 countries. Paragon helps companies reduce transport costs by up to 20 per cent through more efficient deployment of vehicles and drivers. Headquartered in Dorking, UK and with US offices in Dallas, Paragon is a respected pioneer in routing and scheduling with over 30 years of know-how.
Paragon is employed by transport operations ranging from just 10 vehicles at a single site to hundreds of vehicles operating from several sites. The system is used for routing and scheduling optimisation; managing transport resources; strategic planning; scheduling home deliveries continuously as orders are being confirmed; and managing the execution of the transport plan in real time using vehicle tracking technology.
Paragon assists many leading companies with their logistics including ASDA, Royal Mail Group, Harrods, Sainsbury's, AB Agri, CEVA Logistics, Wincanton, DHL Exel, Norbert Dentressangle, Linde, Fuller's, John Lewis, Tesco, Keystone Distribution, Raleigh and many others.
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