A.F. Blakemore cuts one million km from SPAR deliveries and reduces its fleet by 10% with dynamic Paragon route planning system“Our delivery volumes can fluctuate by as much as 30% on a weekly basis. This dynamic system enables us to effectively accommodate these changes more efficiently whilst achieving significant benefits.

Corporate responsibility and minimising our environmental impact is paramount and is a key value of our family business. When we made the decision to change from a fixed to a dynamic planning approach we decided that we were going to commit fully to Paragon technology and we are enjoying the results.

We are leading the wholesale and convenience market in implementing dynamic planning and we are very proud of our achievements so far. We also know we can build on our successes. This is definitely the modern way to manage wholesale distribution because staying with a fixed routing approach means you will always have an element of waste due to overcapacity in the plan and in resourcing.” Marc Deakin, Logistics Manager